The BYU vs. Florida game was the 4th most watched game of the tournament behind only the National Championship, and two Final Four games. No offense, but they weren’t tuning in to see Chandler Parsons. And it wasn’t even the Elite 8. And, I believe, it was competing with American Idol, The Office and Grey’s Anatomy on the East Coast. How is Omri’s following any different than Jimmer’s? The world’s Jewish population is roughly 13 million. The world’s LDS population is over 14 million. And both religions have about the same amount of members in the United States.

I thought this was interesting simply because Fredette has a built-in fan-base in America prior to the draft that might be unprecedented. It’s not just the Mormon faith. It’s the name. It’s the skills and the entertaining way in which he scores. And, obviously, it’s the all the time ESPN put into it due in part to the network’s contract with the university. Whatever the reason though, this kid has NBA marketing personnel salivating…

If not a star then oh well